Zeina Estwany started her career in advertising in 2006 at “Saatchi & Saatchi” and later at “M&C Saatchi”. During her tenure at these entities, she successfully managed accounts for top-tier companies like Procter & Gamble. In addition, she had the opportunity to lead the communications department at “Joe Fish”, a boutique agency, where she effectively…
Vijayanta has advised numerous clients globally on their digital transformation strategy, including leading retailers, telecom companies, financial services institutions, and automotive OEMs. He is a seasoned product and strategy executive with over 25 years of global business-building experience with SaaS enterprise tech companies across Europe, the US, and India. Currently, Vijayanta leads the charge to…
Mohamed is a highly accomplished and experienced Data, Media, and Marketing professional with over 13 years of success in Europe and the MENA region. Mohamed has been recognized as a distinguished jury member for prestigious digital awards in the media and advertising industry, including MENA Effies, MENA Digital Awards, MMA Smarties, and Agency of the…
Ben Christensen (44) has for the past 20 years held several executive positions, is an entrepreneur, and a trusted advisor for brands, agencies and media companies. He has served on several boards and advisory boards. He is currently founder and managing partner for Differ Pragma, which is a brand experience agency that covers all aspects…
Sama leads influencer marketing across Europe and Africa at BCW.. Her specialism lies in building influencer engagement strategies for clients across various sectors and is one of the architects behind BCW’s influencer offering, Trufluence, a 360 framework for planning, identification, creation, delivery and measurement – a robust methodology that incorporates critical processes and approaches that tackle…
Cara is Digital Commerce and Marketing Director of The Estée Lauder Companies Middle East since July 2017. In her position, Cara leads the regional strategy in consumer insight, digital marketing, e-commerce, and communications for the Middle East region spanning eight markets across three affiliates. Cara joined The Estée Lauder Companies Middle East in August 2014…
Ben Christensen has for the past 18 years held several executive positions and is a trusted advisor for brands, agencies and media companies, served on several boards and advisory boards. He is currently Managing Partner for AYAY which is a strategic agency that assists investors, board members and top management, as well as entrepreneurs – with initiatives that will create consistent change…
Saulo Rocha was born and raised in Brasília, Brazil. From a very young age he learned the importance of creativity and craftsmanship from watching his mother restlessly paint and restore old sacred images. Over the years he’s worked as Art Director at Lowe Brasília and Lowe São Paulo, and more recently as Creative Director at…