Leadership was never my destination. Creation was.
My north star is joy and that’s work that delights the senses, whether seen, felt, touched, or tasted. From the start, my creativity has been fused with innovation and technology, guided by a belief in form with purpose, where beauty and function are inseparable.
That restless drive has earned a rare D&AD White Pencil, two Wood Pencils, Cannes Grand Prix and other accolades. My wearable-tech project The Guardian Angel gained global attention in 2014, while campaigns like KitKat Social Break and Rapid Rescue for the Singapore Red Cross sparked conversations from CNBC to25 national launch stages.
I’m often invited to judge, speak, and challenge convention, most recently at SXSW Sydney, sharing how technology can help build iconic brands like L’Oréal and Mastercard.
Creativity, for me, never clocks out. Beyond building brands, I co-founded Licktionary, an ice-cream brand with my husband, and am now exploring a more tactile practice as a ceramist, another way of getting my hands creatively dirty.