Tarek Sharafeddine is the Managing Director of Neotic Media in Saudi Arabia, bringing nearly two decades of experience in media, advertising, and strategic communications across the GCC. He has led integrated media strategies for prominent government entities and brands across real estate, telecommunications, banking, FMCG, healthcare, and entertainment.
Recognized for combining market intelligence, creativity, and performance, Tarek is also an active industry contributor and jury member for leading regional awards, including MMA SMARTIES KSA and Effie MENA