Matt started his advertising career in one of the most prestigious agencies in the world, Ogilvy and Mather.

Over the last 29 years, Matt has had the privilege of working and launching some of the world’s most renowned super brands; Virgin, Apple, BMW, Microsoft, Sony, Wrigley’s and Nissan Renault, to name but a few. His career has taken him across the world living and working in London, Paris & Sydney and operating extensively in over 40 markets around the world.

Previously, Matt was Managing Director of Starcom UK as well as part of the global team at Starcom. He was also Managing Director of MGOMD UK, MEC UK and Managing Director of OMD International in London. He has also served extensively as a Global Media Director, operating across the world on brands such as Nissan, Renault, Microsoft and Unilever.

In early 2012 Matt relocated to Australia as Managing Director of Mi9 Media, overseeing the digital sales commercial operation for the joint venture between Microsoft and Nine Entertainment Co. Matt returned to the Publicis Groupe as CEO of ZenithOptimedia ANZ in 2015 and was appointed as CEO of Publicis Media ANZ in April 2016.

In February 2019 Matt returned to him home city of London as the Global Brand President of Zenith.