Entries are open to all clients and marketing, digital, advertising, communication and media agencies in addition to any party involved in the digital sector.

It is the responsibility of the entrant to ensure that the commissioning client has the rights to use the intellectual property of the brand promoted. Entries cannot be made without the prior permission of the advertiser/owner of all rights that subsist in the advertisement.

All entries submitted must include work/campaigns from 1 January 2016 to 31 January 2017. Any work done before or after these dates is not eligible for evaluation but can be used as context if it is part of the same work/campaign being entered. Entries with main campaign duration outside the set dates will be disqualified.

All entries submitted must have ran in the MENA region: Algeria, Bahrain, Egypt, Iran, Iraq, Palestine, Jordan, Kuwait, Lebanon, Libya, Morocco, Oman, Qatar, Saudi Arabia, Sudan, Syria, Tunisia, United Arab Emirates, Yemen, Armenia, Azerbaijan, Djibouti, Georgia, Mauritania, Turkey, Pakistan, Somalia.

Work/campaigns can be entered in more than one category as the entrant sees relevant. But the same entry cannot be submitted more than once in a given category.

All Entries must be submitted in English.



Strategic Partners

  • Digital Media Services (DMS)

Event Partner

  • Strategy&
  • Arab Ad
  • IAA